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Ford in March market share records in Italy

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fiesta_17Ford Italy closed the month of March 2010 with 32,052 units and registered a market share of 12.4%, further consolidating its historical position of best-selling foreign brand in Italy. Above all, the Blue Oval house holds the record for market share in recent decades in our country.

In the first quarter, Ford has grown in sales volume by 37% with 74,998 units registered, gaining a market share of 11, 2%. Needless to say, the Fiesta has confirmed the best-selling foreign car in Italy (19,547 units in March and 45,788 in the quarter, shares of 7.6% and 6.8% respectively).

The head of Ford Italy , Gaetano Thorel , commenting on the data, took the opportunity to say “seriously concerned about the non-renewal of incentives that will result in the coming months a sharp brake on registrations to the detriment of the entire automotive industry and country .

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